Our obsessions with things come and go. One minute the world is obsessed with geodes, the next we’re moving on to copying the aesthetics of fruits and sparkling water. No, you didn’t read that wrong. The latest hair trend to take the internet by storm does not involve watermelons, intergalactic phenomena, or sugary cereals. It is instead inspired by the sparkling water brand La Croix.
Every flavor has a different color pallet, so the trend can match anyone's style.
The trend seems to have been started by Scruples Hair Care.
The beauty company challenged hair stylists to create unique looks inspired by the colorful cans and their line of Urban Shock Intensive Color for a Halloween hair color challenge. You can see all of the amazing entries in the photo set below!