Radio Disney has been bringing pop music to young listeners since the mid-90s. Now, the station and its sister, Radio Disney Country are playing their last songs in 2021 as Disney Co. makes pandemic budget cuts and focuses on new projects.
From up-and-coming artists to pop hits, Radio Disney is a hub of music and pop culture excitement, engaging with fans and bringing them to new music. Disney stars like Demi Lovato, Selena Gomez, and Miley Cyrus all found a place in the spotlight on Radio Disney’s platform, and new artists like Billie Eilish, BTS, and Shawn Mendes have been introduced to fans on the station as well. The platform also hosts radio shows and interviews like At the Lunch Table.
With parks closed in the midst of the COVID-19 pandemic, Disney Co. has been making major budget cuts, including terminating tens of thousands of employees. As Disney continues to focus on streaming and TV media for Disney Plus, Disney Channel, ESPN, Hulu, and other networks, Radio Disney is another one of those cuts. “The difficult decision to close these two radio networks coincided with Disney’s recently announced structural changes that call for Disney Branded Television to sharpen its focus on increasing production of kids’ and family content for Disney+ and Disney Channels,” the company said in a statement shared with the LA Times.
If you were a kid anytime between the 90s and now, chances are you’ve cranked up the volume on Radio Disney to listen to your fave artists and celebrity crushes (we see you, boy band fanatics) and find new music to listen to. We’ll have to close out 2020 basking in that nostalgia as the first quarter of 2021 will mark the end of Disney’s music streaming.